The client

A new potentially growing bistro in Arad is A1 Bistro. Whether you want to run away from the hustle of the city, take a break from the grueling road or simply stop to refuel at the Partner Rompetrol gas station, A1 Bistro invites you to serve a delicious hot meal! Now you’ve charged your batteries and you can go on your way!

Branding

The identity of this brand has its origin in the logo we created, which is inspired by the identity of the A1 highway, the location pillar of the bistro. Thus, this new place is easily recognizable by any traveler who crosses the highway or takes a break from his road. And as any new brand needs promotion, it has creatively been invested in business cards, social media and especially personalized promotional materials.