The client

Kertec provides a wide range of professional cleaning and hygiene products and equipment, based on service quality and revolutionary cleanliness in small spaces and industrial spaces. Detergents, hand-operated washing machines, sweepers or vacuum cleaners, you can find them all here.

Brand construction

The branding strategy in this case was simplicity and clarity, emphasizing the nuance that helped to find the place in the collective mind. Moreover, the complexity of the variety of products and services resulted in an airy image of the Kertec brand.