The client

iMetal offers a complete range of structures capable of solving the storage problems of all companies, regardless of whether they operate in the production or commercial sector. Starting with pallet racks, to industrial metal platforms, our company provides you with the metal structure that best suits the needs of your warehouse. Our priority is to create a new way of managing spaces, in the most efficient way possible. Find out more information by accessing the website created at www.imetal.ro

Brand construction

Like any old brand, iMetal needed an image refresh, a logo reinterpreted according to the latest branding trends. Thus, we recreated a wordmark to which we assigned two contrasting colors, bright red and a metal-gray. We then transposed this refresh into the entire brand ensemble: business cards, presentation brochures, personalized car and the most important component, a complex, clean, characteristic website.